Be Fido’s Friend – 31 Days of Being Pet Conscious
31 Days of Being Pet Conscious was a campaign in December of 2016 that was used to grow awareness for participating rescues and drive fund donations through sale proceeds. Canna-Pet donated 20% of the proceeds whenever someone used the rescue's link to purchase products. Be Fido’s Friend is a 501c3 organization founded in 2011 and is a 100% volunteer run, foster-based, shelter-less rescue. Their mission is to give each dog in their rescue the very best care, foster home, and opportunity possible to prepare for his or her forever home. They use traditional and holistic methods to aid in the recovery of their dogs, both medically and emotionally.